Learn social media fundamentals and content creation strategies for your personal channels with Bank of America VP Johnny Wilbon.
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Learn with Bank of America: Leveraging Social Media
In today's digital landscape, having an effective social media presence is essential for entrepreneurs and small business owners. This workshop provides a practical introduction to social media fundamentals and demonstrates how to create compelling content for your personal channels.
Led by Johnny Wilbon, Vice President Business Community Officer at Bank of America, this presentation will help you understand how to leverage social media platforms to enhance your personal brand and business visibility. The workshop covers core concepts and practical strategies that you can implement immediately, regardless of your current social media experience level.
Whether you're new to social media or looking to improve your existing approach, this workshop offers valuable insights to help you create more engaging content, connect with your target audience, and utilize these powerful digital tools more effectively.
Who Should Attend: This workshop is particularly valuable for:
- Business owners with limited social media experience
- Entrepreneurs looking to establish or strengthen their social media presence
- Small business marketers seeking fresh content creation strategies
- Professionals wanting to build their personal brand alongside their business
- Business owners who have tried social media but haven't seen desired results
- Anyone interested in learning practical, implementable social media tactics
About the Instructor
Johnny Wilbon, Vice President Business Community Officer, Bank of America
Johnny Wilbon brings over 20 years of experience in banking and supporting small businesses. With strong community connections and a dedication to volunteerism, Johnny is committed to understanding what makes each business unique.
Johnny provides tailored financial solutions to help meet your specific business needs and assists with planning for future growth. Through attentive listening, strategic planning, and valuable market insights, he works with entrepreneurs to keep their businesses on track. From managing cash flow to finding tools for employee payroll and beyond, Johnny and his team are focused on helping you prioritize what matters most for your business success.
